This course is designed to help you master paid advertising on platforms like Google Ads and Meta Ads (Facebook & Instagram). You will learn how businesses use performance marketing to generate leads, increase sales, and drive targeted traffic. From campaign setup to budget planning, this program focuses on real-world execution used by digital agencies.

Through hands-on training, you will work on live-style ad campaigns and learn how to target the right audience, write high-converting ad copies, and track performance. You will gain confidence in managing ad accounts, optimizing campaigns, and improving return on investment using data-driven strategies.

What You Will Learn

You will learn campaign creation, keyword bidding, audience targeting, ad copywriting, creative strategy, conversion tracking, retargeting, and budget management.

Tools & Platforms

You will work with Google Ads Manager, Meta Business Suite, Analytics tools, and tracking platforms to monitor and improve ad performance.

Practical Training

Students create real-style ad campaigns, test creatives, optimize budgets, track conversions, and improve campaign results based on data insights.

Career Opportunities

After completing this course, you can work as a performance marketer, PPC specialist, paid media executive, or digital advertising strategist.